Build your brand, highlight your area of expertise, and provide new avenues for engagement with a carefully thought out law firm video production plan. Nearly 4 billion videos are played on Facebook alone each day – and that number continues to rise every month. The soaring popularity and ubiquity of video makes it an increasingly […]
Essential Marketing Tips for Small and Solo Law Firms
From professional seminars to social media sharing, these effective strategies will help even the smallest law firms get the word out. Law firm marketing advice often lumps all firms into one category, but strategies that work well for large firms rarely suit sole practitioners. Small law firms benefit most from a mix of online and in-person marketing, ideally with a […]
6 Website User Experience Facts that Lawyers Should Be Aware Of
The user experience, or UX, for your website is a direct reflection on how potential clients perceive your law firm. One of the keys to a website’s success is its ability to provide a good user experience, or UX. If you have poor law firm UX it will immediately raise red flags with potential clients, […]
8 Dramatically Effective Law Firm Marketing Tactics
Networking at all levels, establishing credibility online and in your community, and being active when it comes to professional engagement opportunities are all crucial for driving new business. Have you been treading water with your current marketing plan? Are you looking to drive more new business to your law firm? Jump start your marketing approach […]
Why Niche Law Firm Marketing Converts New Clients
Niche law firm marketing allows you to focus your efforts on a specific demographic and generate better leads. Looking to generate new leads for your law firm? Niche marketing is an essential tactic for attracting new clients. This highly effective form of marketing involves concentrating your efforts on a narrow, targeted demographic.
Your Most Pressing Law Firm Internet Marketing Questions – Answered!
From avoiding unnecessary mistakes to developing effective search marketing strategies, here are the answers to your most pressing law firm internet marketing questions. Whether you’re just getting started with law firm marketing, or you’re stumped and desperate for answers, we’re here to help! We took stock of all the questions we’re asked on a regular basis, […]