We create and measure the elements that grow our client's businesses.
Planting the seeds for growth in social media for Kubota Center
Kubota Center’s eight stores needed more foot traffic and more sales. While traditional media was being used, online presence was minimal. Kirkpatrick Creative began an immediate, relatively low-cost increase in social media presence. Kirkpatrick Creative’s efforts helped Kubota Center reap huge results.
Data tracking works! We were able to find dollars from non-productive television media time slots and redeploy them into highly-productive internet and digital lead production.
Over 1100 new prospect leads were recorded from this foray into digital advertising. The average cost per lead generated was only about 30% of the cost of a television lead, and the law firm jumped to a page-one preference with search engines for organic rankings.
The jury is in: Nolan Caddell & Reynolds gets more calls in “hanging judge” territory.
Fort Smith, Arkansas is home to the famed courthouse of the “hanging judge,” Isaac Parker. But Parker never went up against a tough legal clan like Nolan Caddell & Reynolds. To maintain its position as the favorite personal injury law firm in the region, NCR relied on a one-two punch of hard-hitting lead-generation advertising coupled with community activism.
Entergy builds a national leadership role around a consistent image.
In 1999, Entergy Corporation CEO Wayne Leonard vocalized a position of championing the poor. The challenge? The company had to answer to regulators, legislators, Congress, shareholders, and Wall Street. Using Kirkpatrick Creative as its design partner for the initiative, Entergy made a strong case for engaging its employees and resources in helping the neediest among us.
A handful of motivated giant-killers with almost no budget take on two corporate giants in wide-open election—and win!
At stake in Sherwood, Arkansas was the city’s electricity contract. Two large utilities backed a play to move the contract decision from the hands of policymakers and into the hands of the electorate, thinking that the people would respond to their slick, well-funded campaigns. Against them stood only a roomful of folks and a flyer from Kirkpatrick Creative.