When it comes to advertising your law firm online, there are a few different routes you can take. Two of the most popular methods are search engine optimization (SEO) and pay-per-click (PPC advertising. But which strategy will work best for your law firm?
YouTube pre-roll ads can be a great way to attract new clientele—but only if you’re strategic about how you craft them. Fortunately, the experts at Google have conducted extensive research to examine the traits that make YouTube pre-roll ads so effective. Check out the highlights here.
Don’t miss out on all the benefits your law firm’s Google My Business profile can provide! If you haven’t looked at the attribute options available to you lately, it may be time for an update.
Case studies can boost your law firm’s authority, attract prospects’ attention, and increase the chances of getting the clients you want.
Running a digital advertising campaign? Landing pages are the key to targeting audiences, gathering valuable data, and getting more conversions. Find out all the ways landing pages can benefit your campaign.
Local intent is a vital part of your law firm’s search engine optimization strategy. But how does it work, and how can your law firm implement it successfully?