Your law firm’s marketing strategy can make or break your business. Invest some time into avoiding these common law firm marketing mistakes! If your website or marketing campaigns are poorly designed, or otherwise fail to hold the attention of potential clients, you will lose their business to your competition. If you’re concerned by the thought […]
5 Essential Design Tips for a Lead-Generating Law Firm Website
When you employ the right marketing and design strategy, your law firm’s website can become a lead generation machine. There are several changes you can make to your law firm’s website to get yourself noticed, but which will have the biggest effect on your law firm lead generation and bottom line? To ensure that you’re […]
Best Practices: Video Marketing for Lawyers
Video marketing is an excellent way for lawyers to increase brand awareness for themselves and their firm. When executed properly, video marketing for lawyers can increase your leads significantly. Lawyers are entering the advertising arena relatively late in the game, and a lot of firms tend to gravitate towards traditional marketing media like television. TV […]
The Cumulative Impact of a One-Two Punch: “ Why Your Law Firm Needs to Invest in Multi-Media Advertising ”
I grew up riding a tough school bus. In a tough town with locals that “just didn’t debate a lot…” This taciturn way of problem solving meant I had to quickly develop some basic boxing skills. One of the most valuable things I learned was this: “You hold a huge advantage over your opponent if […]