When you hear the word “influencer,” do you roll your eyes as you picture a beautiful millennial smiling and holding a product that she’s probably never used in her life? If that’s your reaction, you’re missing out.
Valentine’s Day is here! To celebrate, we’re showcasing some of our favorite advertisements inspired by the day of love.
Bidooh is watching you. Bidooh, an ad tech startup based in the United Kingdom, has created digital billboards that show you 10-second ads based on what you look like. (Yes, its creators were directly inspired by the mall scene in Minority Report).
Email marketing is a fantastic tool for keeping your audience informed, transforming interested subscribers into repeat buyers, and making your most loyal customers even happier. But while it provides all of these benefits, the truth is that email marketing isn’t easy—especially when you want it done right.
Amazon has made some big changes to its advertising platform—changes that could dramatically affect the advertising strategies of small businesses and large corporations alike.
When it comes to marketing strategies, there are three major factors businesses need to keep in mind if they want to remain successful: the advantages of big data, the risks of intelligent disruption, and the importance of customer experience.